Competitors: Difference between revisions
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Flashbay considers all companies/organisations that do '''any''' of the following things to be a competitor: | Flashbay considers all companies/organisations that do '''any''' of the following things to be a competitor:<br/> <br/> | ||
*Companies which use paid search marketing to advertise any products from product categories* offered by Flashbay.<br/> | |||
*Companies which own or control website(s) which mainly offer products from product categories offered by Flashbay.<br/> | |||
* | *Companies which might otherwise reasonably be considered as a competitor to Flashbay.<br/> | ||
* | |||
(*where product category means: USB Memory products, USB Power Banks and Other Charging products, Bluetooth Audio products, Fidget Spinners and iPad covers) | |||
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Supporting competitors harms our business but by carefully identifying and refusing to supply to them we can increase the amount of highly profitable final customer business that we are able to attract. | |||
The biggest competitors from each market you can find [http://wiki.flashbay.com/images/3/3c/Flashbay%E2%80%99s_competitors_-_V1.pdf here] | |||
==Collecting Competor Intel== | |||
Please post real time information about competitors on #competitors Slack channel. Every information about competitors is valuable, it helps us shape our pricing, supply chain, product strategy and processes. <br/> | |||
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Latest revision as of 09:56, 2 March 2022
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Flashbay operates in a very competitive market. Due to our excellent products and fast lead times many companies wish to profit from our success and obtain supply from us. Because of this we need to be constantly vigilant that we do not actively support our competitors by supplying them.
Flashbay considers all companies/organisations that do any of the following things to be a competitor:
- Companies which use paid search marketing to advertise any products from product categories* offered by Flashbay.
- Companies which own or control website(s) which mainly offer products from product categories offered by Flashbay.
- Companies which might otherwise reasonably be considered as a competitor to Flashbay.
(*where product category means: USB Memory products, USB Power Banks and Other Charging products, Bluetooth Audio products, Fidget Spinners and iPad covers)
Particular attention should be paid where the potential customer is a Reseller due to the higher likelihood of them being a competitor.
Some companies/organisations will have multiple websites and it is important that you check them all thoroughly before providing a quote. For example, it is a common tactic for competitors to use a neutral sounding domain name for their email address and main website only for you to discover a link to a dedicated USB memory products site clearly displayed when you visit the main site.
Supporting competitors harms our business but by carefully identifying and refusing to supply to them we can increase the amount of highly profitable final customer business that we are able to attract.
The biggest competitors from each market you can find here
Collecting Competor Intel
Please post real time information about competitors on #competitors Slack channel. Every information about competitors is valuable, it helps us shape our pricing, supply chain, product strategy and processes.
